Subway and Diet Coke Pair Up to Fight Heart Disease
Subway is renowned for its commitment to being a healthy alternative to other fast food chains, promoting weight loss and a better lifestyle. Subway stays true to its commitment with a new program that raises money to combat heart disease.
Subway and Diet Coke have partnered up for this initiative to fight heart disease. Subway customers must purchase a Diet Coke, take a photo of themselves featuring the beverage which "shows their love for Subway and Diet Coke", then post that photo to Twitter or Instagram followed by #subwayhearttruth.
Subway and Diet Coke have committed to donate $1 to The Heart Truth Campaign for each picture uploaded. The promotion is valid throughout February, but is only open to legal residents of the United States. The donations will total a maximum of $50,000 for the duration of the initiative. See the link below for further details:
http://www.subway.com/subwayroot/FreshBuzz/HeartTruth/default.aspx
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